Social networking sites have really hit big. Everyone knows Facebook and it has over a hundred million members. That is a huge member base even if half of them are inactive. And to Internet marketers that means a new marketing opporunity. The opportunity is really big, however to take advantage of it we need to overcome many obstacles.
The big social networks like Facebook have strict rules about advertising to their members and their advertising platforms are too primitive to take full advantage of. It's nearly impossible to target these members without being called a spammer. As a marketer, you do not want to lose your reputation so spamming is not an option.
A software called Niche Socializer proposed a solution. Let's build our own social networks. If you can create your community within your niche, you would have all of it at your disposal and you could market to it without restrictions any time you want.
The idea of the software is to quickly and easily create a social networking site in any niche and monetize it. Four different monetization methods are proposed - paid subscriptions, classified ads, business directory, and ecommerce. The old methods are also not excluded, you can do the affiliate marketing or email marketing, and virtually any other marketing if you want.
To successfully build a community, a initial niche research is concieved in a way that you can get easy targeted traffic for it. This is done to cut expenses and avoid failures - setting up a site costs money, yet the research is free.
This model sounds viable so now it only has to be proven in practice. If Niche Socialize succeeds, we will see many social networks popping out (more than we see usually). The good thing is that these networks will be laser targeted to specific niches and sub-niches and will add more value than the general social networks would.
The big social networks like Facebook have strict rules about advertising to their members and their advertising platforms are too primitive to take full advantage of. It's nearly impossible to target these members without being called a spammer. As a marketer, you do not want to lose your reputation so spamming is not an option.
A software called Niche Socializer proposed a solution. Let's build our own social networks. If you can create your community within your niche, you would have all of it at your disposal and you could market to it without restrictions any time you want.
The idea of the software is to quickly and easily create a social networking site in any niche and monetize it. Four different monetization methods are proposed - paid subscriptions, classified ads, business directory, and ecommerce. The old methods are also not excluded, you can do the affiliate marketing or email marketing, and virtually any other marketing if you want.
To successfully build a community, a initial niche research is concieved in a way that you can get easy targeted traffic for it. This is done to cut expenses and avoid failures - setting up a site costs money, yet the research is free.
This model sounds viable so now it only has to be proven in practice. If Niche Socialize succeeds, we will see many social networks popping out (more than we see usually). The good thing is that these networks will be laser targeted to specific niches and sub-niches and will add more value than the general social networks would.
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You can find more information about Niche Socializer if you are interested in this concept.
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