Sunday, June 21, 2009

Blog/Forum Marketing: An Effective And New Way Of Online Marketing

By Raam Anand

Blog and forum marketing are two great ways to inexpensively promote your website online. These are both ways that people share information with each other on the Internet. Forums are ways that people post their thoughts online. Then other users can add comment to them by posting threads to the original posts. These forums can be found on many sites and are typically created around a common interest. You can use forums to get people interested in your website.

You can add posts to the various forum links or threads that gives useful information about the comment and then add a link to your site. This method, however, sometimes fails because forum mediators may not allow you to post your website address on the post. This will vary from forum to forum. Forums are typically part of many social media networks as well as on special interest websites.

Blogs, a popularized shortened term for "web logs" is a perfect way to market your product or service online. There are two main ways to use blog marketing - as a stand alone blog or as a blog on your website. If you have an online business you should always link your blog to your website and vice-versa. A blog is comprised of short dated entries that are posted online. The blog is a great way to market your product while providing interesting information.

Remember these things about Blogs: * Provide good information in short entries * Let others know you're an authority on the subject * Blogs must give interesting information so people will return * Make posts to your blog often * Be sure to post your company address online * Create a great title * Utilize keywords and phrases

You can use a Blog as part of your marketing strategy to provide information to people and as a way of promoting your website. By adding your blog to your website you create a reason for people to keep coming back again and again. This is essential to creating a great customer base.

Many people start their blog with good intentions and then seem to leave it behind when they tire of it or run out of ideas. Remember that you are trying to create a following with your blog so it's important to not only keep it going but to add new and exciting info all the time.

If you don't have the time to devote to a blog don't worry. You can still have a blog. Simply hire a good SEO company to write your blog for you. They will write creative and interesting pieces that are well researched on topics that will be of interest to your readers. They can also easily write SEO using keywords, which is important for your blog.

Most essential is that you keep your blog up to date. You must be continually adding entries. While you don't need to add daily content you should be adding at least weekly. You'll find that your blog will become a great part of your marketing plan. As your blog gains readership you'll find more and more sales as a result.

Blogging is easy and inexpensive to do. The only real expense is your time in writing and posting the blogs. You can use one of the various free blog software sites online, which provide easy to use templates and clear instructions. Pick a professional-looking template that will work well with your website. Add your own logo for a specialized effect. Always create links to your site to allow interested people to review your site. Indeed blog marketing can be a wonderful and inexpensive way to promote your products online.

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