Marketing chiropractic can be challenging. Look no further, then, as you have a very simple yet very powerful tool in YouTube's new video sharing features.
Read on, and learn more about this technology, which gives practically anybody to virally share your office tours and/or educational videos with their Facebook, MySpace and Twitter friends, all with a simple click.
The Huge Marketing Opportunity that is YouTube
"Why should I make the effort to put an office tour, educational video or promotional content online on YouTube?" or "Will posting videos on YouTube get me more clients?" or "Will YouTube even have an effect on my marketing chiropractic campaigns at all?" You may be asking these questions now.
For answers, look to the facts:
* YouTube is third among the most visited websites in the world. * YouTube is second among search engines in terms of popularity. * The average YouTube visitor will surf around the website, watching around 21 minutes worth of video daily in the process. * 65% of people who watch videos online will be between 35 to 64 years old, ideal targets for your marketing chiropractic. Contrary to popular belief, the average YouTube user is not that stereotypical 13 year old kid who can't even clean his own room.
What does this little dose of information mean for you, then? Basically this: the size and scope of the website means that there is a high chance that people could stumble onto your video. Add to this the fact that Google also has a knack for giving online videos quite a high priority nowadays. Use the correct keywords in the title of your video, and there will be a good chance of it showing up on Google search results. I've had many a client get first page results within 4 hours of posting their video, these results translating to more patients every day.
But that's not all: YouTube sharing's best characteristic will have to be its "viral" nature. Visitors who watch your video can tell their friends about it, even forward links to it if they wish to do so. In fact, 68% of YouTube users utilize video sharing to show new videos to their friends and other loved ones. This means that every viewer has the potential to market your video to a number of people that grows exponentially.
YouTube's New Sharing Feature: For More Marketing Power
YouTube has recently placed new "share" buttons for its videos, compatible for:
* MySpace * Facebook * Twitter
This new feature allows people to easily share videos with entire friends and/or followers lists on any of the above mentioned social networking websites. This means that every viewer is a potential viral marketing conduit for even more customers. All this, again, done with just one click. Marketing chiropractic virally has never been so simple and powerful at the same time.
This new feature, obviously, offers a lot of opportunities for success, should you choose to grab them.
Read on, and learn more about this technology, which gives practically anybody to virally share your office tours and/or educational videos with their Facebook, MySpace and Twitter friends, all with a simple click.
The Huge Marketing Opportunity that is YouTube
"Why should I make the effort to put an office tour, educational video or promotional content online on YouTube?" or "Will posting videos on YouTube get me more clients?" or "Will YouTube even have an effect on my marketing chiropractic campaigns at all?" You may be asking these questions now.
For answers, look to the facts:
* YouTube is third among the most visited websites in the world. * YouTube is second among search engines in terms of popularity. * The average YouTube visitor will surf around the website, watching around 21 minutes worth of video daily in the process. * 65% of people who watch videos online will be between 35 to 64 years old, ideal targets for your marketing chiropractic. Contrary to popular belief, the average YouTube user is not that stereotypical 13 year old kid who can't even clean his own room.
What does this little dose of information mean for you, then? Basically this: the size and scope of the website means that there is a high chance that people could stumble onto your video. Add to this the fact that Google also has a knack for giving online videos quite a high priority nowadays. Use the correct keywords in the title of your video, and there will be a good chance of it showing up on Google search results. I've had many a client get first page results within 4 hours of posting their video, these results translating to more patients every day.
But that's not all: YouTube sharing's best characteristic will have to be its "viral" nature. Visitors who watch your video can tell their friends about it, even forward links to it if they wish to do so. In fact, 68% of YouTube users utilize video sharing to show new videos to their friends and other loved ones. This means that every viewer has the potential to market your video to a number of people that grows exponentially.
YouTube's New Sharing Feature: For More Marketing Power
YouTube has recently placed new "share" buttons for its videos, compatible for:
* MySpace * Facebook * Twitter
This new feature allows people to easily share videos with entire friends and/or followers lists on any of the above mentioned social networking websites. This means that every viewer is a potential viral marketing conduit for even more customers. All this, again, done with just one click. Marketing chiropractic virally has never been so simple and powerful at the same time.
This new feature, obviously, offers a lot of opportunities for success, should you choose to grab them.
About the Author:
Resource for this Article: Want to watch a video tutorial that provides a visual walk-through of how this marketing chiropractic strategy works? It is very helpful on this topic to "see it" in action. Go watch the video training here: http://www.practicebuildingcenter.com/public/690.cfm Good luck in your marketing chiropractic endeavors. -- Ben Cummings
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