Friday, August 14, 2009

Tips To Increase Your Business Opportunities

By Desmond Healy

A website is really important and one should be careful when building and maintaining it. It can lead to great business opportunities. Here are a few pointers that might help.

The first impression of your company is your website so make it professional and relevant to the matter.

It should have a easy navigation because if your visitors do not know where to go and what they are looking for, then your business opportunities will be goning down the drain.

If you are looking for business opportunities, make the website personal by giving it its own tone and voice.

Make it precise and concrete and soon you will have people queuing for you and give you the taste of business opportunities that you are looking for.

Make sure contents are added on a daily basis. This helps probable business partners keep track of your website and this will increase your business opportunities.

All the links of your website should work otherwise it does not look good if pages show error.

Make sure that you use proper and grammatically correct English and this will help increasing traffic to your website and in turn increase business opportunities..

Testimonials are really important so make sure your testimonials are actually people who exist. It is better if you can link to a website that they might have.

It is imperative to include case studies and point out names of customer who are unique to your website. Include case study point from real life clients.

Always look for clients that are long term.

Make sure you use professional to write your website content. Write it for people.

Make sure that the 'About us' page is comprehensive and ideal for people who would want to know more about you.

Even the 'contact us' page should be well made with clear details of name, address, telephone number, and email id and fax of the company.

A company should always have its own email in the domain of the company. This helps getting attention so make sure that you do not submit any personal emails which you might have made at free webmail service providers like Gmail or Hotmail.

Be cautious of where your websites are connected. If you have a website that is primarily about and if you have a link that foes to a gambling website, its looks unoriginal.

Your advertisements should be relevant to what your website deals with.

Privacy policies are very important and they can bring in business opportunities. You must know clearly what your privacy policies state and make sure that the abode the local laws. Keep your language simple and do no use too many terms relating to law, otherwise it will look like a law book.

Paypal and Moneybookers can add authenticity to your website so make sure you add them.

There is nothing like a Google search on your page, so make sure you have them. This increases the trust of people and will definitely bring in business opportunities.

Finally, have a forum where people can discuss about your website. A little interaction always helps.

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