Saturday, September 19, 2009

The Wow Green Scam: It's Not What You Think

By Ellie Grant

One of the big things people misunderstand about the kind of marketing where you build a downline - what they call multilevel marketing, or a pyramid scheme - is that it's not really about your success or even the number of people in the pyramid. The Wow Green pyramid scheme is no different.

The flaw when most people look at the Wow Green pyramid scheme is that they concentrate on the money. If there are three people under you, and three under each of them, and so on... well, how many levels can there be in the pyramid? Three, nine, twenty-seven, eighty-one, by the time you hit the twelfth level there are over a million distributors.

Fortunately, Wow Green International is perfectly happy to share the wealth with us. In their compensation program, you can earn a percentage commission of direct sales, and even build the inevitable multi-level downline - just like any number of mail-order companies you might remember from your youth.

There's nothing wrong with the program itself. The commissions are fine; the products themselves are fine; even the multilevel marketing aspect isn't dependent on bad math. Where the Wow Green scam becomes a scam is at the point where you miss the important part, and never quite figure out what you've missed.

Even if you don't sell Wow Green, pyramid scheme business opportunities are everywhere. You can find them all over the internet, multilevel marketing (MLM) systems that promise great responses and high commissions if you'll just sign on with their team and promote their brand.

What a lot of people miss is that in the Wow Green pyramid scheme, and every other pyramid scheme, you're not just promoting their brand. You're also NOT promoting your own. The real key to success in business is to have your name, and your company, in front of people - not someone else's name and brand.

What it's about is self-promotion. They want their name in front of everyone. You can't put your own name on their products. You need to say "Wow Green International" on all of them. They're using your time and your money to put "Wow Green International" in front of all the people they can.

There's nothing wrong with the Wow Green pyramid scheme. You can be successful with it. The master key to that success, however, is to plan for the future - a future where you may not be selling Wow Green, or indeed anything even remotely like it. And the way to be prepared for that future is to build and promote your own brand instead of theirs.

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2 comments:

Anonymous said...

So how does this differ from a marketing person at coca cola where they are putting advertisements in front of your face and paying you to do that? Well one difference is that at a corporate job you are limited to what they want to pay you and how quickly you can grow in the company. I see this as a simialr position where you promote a product for a bigger company but your potential for bigger compensation far exceeds that of a corporate job. Its a win-win. the harder you work the more you get paid. That is not necessarily true with the corporate job. Grant it that these two scenarios both have the pros and cons and its really up to any individual on what kind of path they want to take. I am sick of hearing about MLMs as "pyramid schemes". What about the Corporate schemes? Just my two cents. I happen to work in the Corporate field and my wife in the MLM.

Anonymous said...

Wow James, it appears you have purchased Jonathon Budds & figure networker system and in your attempt to gain a prospect you have pissed everyone off. Your use of (SCAM) is not helping your cause at all. How will you ever recruit anyone into MLM if you have degraded it. You need to be more inviting and leiminate peoples MLM concerns... not create more. Thanks for making it hard for the rest of us.