Friday, November 6, 2009

4 Key Advantages of Vinyl Banner

By Michael Pingree

If you haven't taken a look at vinyl banners recently, it might be time to reevaluate your views on them. Here are four reasons why the most affordable form of sign advertising might be right for you...

1. Long lasting

An obvious advantage is the durability of vinyl. Not only is it strong, but very lightweight as well. This feature will allow very simple mounting of banners indoors since they can hang quite nicely from lightweight banner rails.

With the enhancements in eco-solvent printing, vinyl banners offer enhanced outdoor life. Many banners can now be displayed for up to three years without any significant degradation of the printed image.

2. Flexible

You might have seen banners affixed to the side of a fence, but did you know that banners work great indoors as well? I am not just talking about a retractable banner you might have seen at a trade show, but ones that can hang from the ceiling of your business as well.

And no, banners don't have to be large 4' x 20' behemoths to work their magic. You can very easily use 2' x 3' vertical banners hanging from the ceiling or a 2' x 6' in an X-frame stand on the floor.

3. Cost Effective

If you are looking for the best value in signs, then banners are it. Advances in banner printing technology have had a major impact on the cost of banners and the development of online banner design has eliminated costly design fees.

4. Use Many Times

How many of you take down that piece of advertising that you bought a month ago and throw it in the trash when the campaign is over? With a lot of media, you have no choice, but with banners you do. All you have to do is roll up the banner and place in a protective box and the banner will be as good as new next year to be used again.

As an example, if you have an annual "Fall Sale" there is no need to throw the banner away when you are done, simply save it for next fall and use it again.

Conclusion

Vinyl banners are a long lasting and economical option for your indoor advertising needs. You have numerous options on how to display, and they can be reused for many years.

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1 comment:

Andrea said...

Great post on vinyl banners! I absolutely love how versatile they are when it comes to the many different places you can use them.