Wednesday, February 2, 2011

Why Build a List? My 3 Biggest Reasons

By Eric Conklin


Most anybody who is dealing with trouble getting started online might have a lot of curiosity on how and why people have lists. It takes a bit of work, especially when you first start. You need the right motivation to keep working. Luckily, better conversions and more money are usually a good enough reason for most! So what are the best reasons for lists? Here are some simple reasons to get started.

A list is typically a heck of a lot more profitable than static pages that don't offer recurring revenue. This is because a list allows you to build recurring income from opt ins by sending out offers. It makes profits more significant than otherwise and you get paid over and over on work that you only really have to do once. It's one of the best tactics to get continuing paychecks over time.

A list is much better at converting than just sending someone to an offer. An opt in is much more likely to buy than someone who just visits a sales page. This is a direct result of someone seeing your offer multiple times on a list versus once on a direct visit. Most people need to see something a few times before deciding to buy it. Having a list allows you to leverage this for your gain on autopilot.

In addition, a list will build trust with a customer. People like to see something valuable and personal coming out of a website rather than being manipulated strictly on a profit basis. If a person opts in at your website and they get good stuff in return, your odds are better because the person know trusts you a lot more. It's a wonderful way of building your income and relationships.

Overall, there is no limit to the number of reasons why you might want to build a list. It's quite valuable to your business and you can get way better money from doing almost the same things. Taking the time to do some simple steps and have it convert makes it so much more worthwhile than anything else. Take heed of these bits and pieces whenever somebody tells you the old trite phrase, "The money is in the list!".




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