There has been a considerable amount of buzz in the MLM community regarding the book by Ann Sieg The 7 Great Lies Of Network Marketing. But what exactly is this book, and is it just some sort of online scam?
The 7 Great Lies Of Network Marketing by Ann Sieg at its core is many of the reasons why many the industry fail miserably at MLM, even if they work hard at it and "do" exactly what their uplines tell them to.
The 7 Great Lies Of Network Marketing really stung a deep nerve with many in the industry. Why? Because it actually addresses many of the reasons for their failure and discloses som of the antiquated methods used in old school MLM.
To a large extent, their failure is a results of being taught antiquated sales and marketing techniques by people who really have no experience in those fields at all, or so the 7 Great Lies claims.
The book goes into some detail about how a true business and franchise model approach works the best, along with actual target marketing. Meaning actually looking and talking with people who have expressed an interest already. The 7 Great Lies Of Network Marketing claims that incorporating true marketing will drastically improve your chances of success.
Additionally The 7 Great Lies of Network Marketing talks about actually generating targeted leads, and introducing them to your marketing funnel, and incorporating various means of monetizing those leads, and not just relying solely upon your MLM opportunity for money.
So is the book really all buzz or is it legitimate? Excellent book, which in my opinion is a must read for those going into MLM, or those who have not seen the success they desire in their business.
But, as is the case with any MLM book or training, the real deal for those using The 7 Great Lies of Network Marketing in your business will be the actual execution you do with it. If you expect to get a book, sit back and wait for the checks to start rolling in, you will be sadly mistaken.
To learn more about the ideas and principles inside The 7 Great Lies of Network Marketing, read below and click on the link for more information.
The 7 Great Lies Of Network Marketing by Ann Sieg at its core is many of the reasons why many the industry fail miserably at MLM, even if they work hard at it and "do" exactly what their uplines tell them to.
The 7 Great Lies Of Network Marketing really stung a deep nerve with many in the industry. Why? Because it actually addresses many of the reasons for their failure and discloses som of the antiquated methods used in old school MLM.
To a large extent, their failure is a results of being taught antiquated sales and marketing techniques by people who really have no experience in those fields at all, or so the 7 Great Lies claims.
The book goes into some detail about how a true business and franchise model approach works the best, along with actual target marketing. Meaning actually looking and talking with people who have expressed an interest already. The 7 Great Lies Of Network Marketing claims that incorporating true marketing will drastically improve your chances of success.
Additionally The 7 Great Lies of Network Marketing talks about actually generating targeted leads, and introducing them to your marketing funnel, and incorporating various means of monetizing those leads, and not just relying solely upon your MLM opportunity for money.
So is the book really all buzz or is it legitimate? Excellent book, which in my opinion is a must read for those going into MLM, or those who have not seen the success they desire in their business.
But, as is the case with any MLM book or training, the real deal for those using The 7 Great Lies of Network Marketing in your business will be the actual execution you do with it. If you expect to get a book, sit back and wait for the checks to start rolling in, you will be sadly mistaken.
To learn more about the ideas and principles inside The 7 Great Lies of Network Marketing, read below and click on the link for more information.
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